MINI has carried a passion for motor racing in its genes for 55 years and this is expressed more intensely than ever before in the extreme driving fun offered by the latest generation. The tradition-steeped premium car manufacturer now launches the current edition of the top athlete in the small car segment – the new MINI John Cooper Works. The exceptional standing of the new MINI John Cooper Works is due to the most powerful engine ever installed in one of the brand’s serial production models, suspension technology refined with racing expertise and model-specific design features which not only optimise the car’s aerodynamic features but also underscore its exclusive charisma. With its irresistible temperament and enthralling performance figures, it outperforms the sportiest variants of the new MINI just as strikingly as it does the predecessor model with the John Cooper Works logo on the radiator grille. (more…)
Archive for the ‘MINI’ Category
The latest generation of MINI provides the experience of hallmark driving fun in a whole new dimension with even greater diversity. For racing fans who want to further enhance and highlight the agile handling typical of both the new MINI 3 door and the new MINI 5 door, there are now John Cooper Works Tuning product and accessory options from the John Cooper Works Pro design line that have been specially created for these two models. The new individually tailored retrofit components in the areas of drivetrain, aerodynamics and interior will see their world premiere at the 2014 Essen Motor Show. At the international tuning exhibition from November 29th to December 7th 2014 at the Grugapark trade fair centre, MINI also presents the design line Vivid Green, which adds a vibrant dash of colour to allow selective customisation of the new original in the small car premium segment. (more…)
Less than two months ahead of the start of the 2015 Dakar Rally (3-17 January) X-raid, supported by MINI, has revealed its line-up for the 37th edition of the world’s most famous long-distance rally. A total of eight MINI ALL4 Racing with driver crews from ten countries will take on the ultimate motorsport adventure of the Dakar Rally. Defending Dakar champions Joan “Nani” Roma (ES) and co-driver Michel Périn (FR) will lead the Monster Energy Rally Raid Team while the experienced driver pairings Orlando Terranova (AR)/Bernardo “Ronnie” Graue (AR) and Krzysztof Holowczyc/Xavier Panseri (PL/FR) complete the line-up. There will also be five customer driver pairings in MINI ALL4 Racing cars built by the German-based X-raid GmbH. (more…)
With its characteristic driving fun and individual style, the British premium brand MINI has now enthralled discerning and trend-conscious target groups in the American automotive market for 12 years. The new generation of MINI interprets this successful vehicle concept more impressively than ever before, providing high-end technology, premium quality, expressive design and innovative equipment features to create a driving experience that is unique in the small car and compact segment. The fact that the latest generation of the original offers a whole new range of possibilities when it to comes the creative use of space is demonstrated with the US premiere of the MINI 5 door at the 2014 LA Auto Show. The second body version of the new MINI has two additional doors as well as expanded space for both occupants and luggage. This means that for the first time in the brand’s 55-year history, MINI is now represented in the small car category with a 5-door model. (more…)
As the world’s first Sports Activity Coupé in the premium compact segment, the MINI Paceman has always offered athletic design and a sporty driving experience. Now with the unveiling of the new version at the Auto China Beijing show, there is even more on offer to appeal to design-conscious customers.
The new MINI Paceman boasts fresh design details and a sportier interior finish, while at the same time offering an optimised balance between driving performance and fuel consumption. (more…)
It’s not just the driving fun that is unique. With an incomparable variety of special equipment and accessories, the British premium car maker MINI offers its customers enormous scope for customising their vehicles to reflect their own personal style. The wide range of exterior paint finishes and alloy wheels, upholstery variations and interior colour schemes, trims and colour lines, as well as the numerous MINI-specific options such as mirror caps, additional headlamps, roof decor and graphic elements create almost limitless options for making every MINI a unique made-to-measure creation. The options available from the MINI Yours programme are the most exclusive way to customise your car according to your personal preferences. Top-quality materials, stylish designs and precise workmanship to the highest standards characterise the special equipment available ex works for the exterior and interior of the latest MINI models. (more…)
Just six months after introducing the new MINI 3-Door Hatch to the UK, the much-loved British brand is launching another exciting model – the all-new MINI 5-Door Hatch.
An entirely new body style for the range, MINI’s signature exterior design language has been authentically adapted for the new model. The two rear doors enhance its versatility and, coupled with increased interior space, its appeal to a fresh group of customers who will further expand the MINI family. (more…)
MINI and Touring Superleggera, the tradition-steeped design and coach building house based in Milan, have brought the MINI Superleggera™ Vision to the UK for the first time at the highly exclusive Salon Privé.
The MINI SuperleggeraTM Vision is on the one hand a classic roadster – a compact and agile two-seater – expressing the most minimalist and emotional style of motoring; and on the other hand its electric drivetrain gives the car distinctly modern driving dynamics.
In collaboration with MINI, Touring SuperleggeraTM has designed and built an elaborately crafted, unique model which blends the tradition of classic coachwork construction with the MINI’s authentic British styling to create timeless aesthetic appeal. (more…)
Youth may be wasted on the young, but the charms of the new MINI Hatch won’t be. MINI has further strengthened its relationship with MotorSport Vision by supplying 11 new MINI Cooper D Hatch models for its YoungDrive! programme.
The YoungDrive! scheme offers children as young as 11 years old (and a minimum of 4 feet 8 inches tall) the chance to have their first taste of motoring. It’s intended to allow eager pre-teens the opportunity to experience driving in a safe and controlled environment.
Available at Brands Hatch, Oulton Park, Bedford Autodrome and Snetterton, each session in the MINI comes with a DSA-approved instructor who will teach the young drivers essential motoring skills in a traffic-free environment before they hit the road for real. (more…)
JustPark, the online service that lets you park wherever and whenever, has revealed that MINI will be the first car brand in the world to allow drivers to reserve park directly from their dashboards.
Using the app, JustPark-registered drivers can find, book and navigate to a parking space, choosing from over 100,000 spaces across the UK.
Integrating the complete parking process into the vehicle’s navigation system for the first time, the free-to-download JustPark app eliminates the time spent circling the streets looking for a suitable spot, an inconvenience that costs the average driver 106 days of their life. (more…)
No sooner have the initial products of the brand new MINI-Generation F56 hit the street scene than the refiners of Maxi-Tuner, specializing in the performance optimization of MINI models, presented a comprehensive tuning package for the third rebranded generation of the Bavarian cult compact car with British roots.
Even though the present F56 peak model “MINI Cooper S” with its 192 horse power-strong turbo engine cannot be regarded as under-motorized factory-wise, the tuners from Gau-Algesheim in the state of Rhineland Palatinate, took the game one level higher using their company’s own supplementary Electronic Control Unit! This chip-tuning box that has received TÜV’s blessing through a partial expertise has boosted the performance of the forcibly resuscitated 2.0 liter 4-cylinder engine by 28 to a total of 220 horse power. Parallel to this, the maximum torque was raised from 280 to a forceful 340 Newton meter thus providing abundant stand-by thrust at all times. With this newly gained steam, the Maxi-Tuner MINI has even broken the prestigious speed limit of 250 k.p.h. sonic barrier! (more…)
Summer’s most seductive herald appeared just a few weeks before the start of spring. The MINI Convertible first hit the spotlight at the Geneva International Motor Show at the beginning of March 2004. For ten years now, the 4-seater open-top version of the British premium brand has been letting the sun shine in along boulevards and country roads all over the world.
From the very beginning, the MINI Convertible stood for refreshing openness, individual character and yet also a clear brand identity. Its upright windscreen ensured that the driver, front passenger and rear passengers instantly found themselves sitting in the open air as soon as the textile top was opened. Short overhangs at front and rear, large wheel arches, the height of the shoulder line and numerous hallmark brand design elements left no doubt as to the kinship of the open 4-seater model. And thanks to a precisely defined roof shape, the characteristic MINI proportions were instantly recognisable when the soft top was closed, too. (more…)